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Report 1

Report 1 Using information gained over the past few units as well  as academic research, identify and evaluate an opportunity to use  sustainable development marketing initiatives within an organization.  Write a 1000-word APA formatted paper proposing the idea for the  organization.

The paper should include:

  1. the application of green marketing terms.
  2. the role of sustainable development/production as a marketing strategy and
  3. whether indirect green marketing provides a means to improve consumer involvement.
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