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W7

Assignment 1: Information Assets

Information assets are crucial to the functioning of any business, and some are more important than others. Review the weekly readings and do the following:

  • Identify the most valuable and reused information ArtShirts might possess: copyrights, logos, the company handbook, employee knowledge and skills, or processes. Justify your answers with appropriate reasons.

Write your initial response in 23 paragraphs. Apply APA standards to citation of sources.

Please use the CASE study and the book: 

Laudon, K. C., & Laudon, J. P. (2017). Management information systems: managing the digital firm. Pearson.

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