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Archive for the ‘Marketing’ Category

Digital Media History

1-    Early experimental Soviet movie. Watch for double exposures, in-camera effects, rapid cuts                The Man with the Movie Camera, by Dziga Vertov, 1929 . watch on Kanopy2-     A classic masterpiece of German Expressionist Filmmaking and storytelling.                  Metropolis, by Fritz […]

Marketing 1

Using the notes, please answer the following questions in adequate detail.Watch grammar and spelling. Be sure to use terms from the notes provided.Please organize and answer questions separately. Do not type the questions as it will take up the word count. Just label with corresponding numbers. No reference needed as the answers should come directly […]

Marketing 1

Using the notes, please answer the following questions in adequate detail.Watch grammar and spelling. Be sure to use terms from the notes provided.Please organize and answer questions separately. Do not type the questions as it will take up the word count. Just label with corresponding numbers. No reference needed as the answers should come directly […]

Journal Entry for Chapter 6

In  Chapter Six we discuss segmenting & targeting and differentiation & positioning. Choose one of these two pairs and write a brief entry relating it to a product, service, or brand/store you have seen or experienced in your own life. im attaching the file below please only use and reference the file provided.

Journal Entry for Chapter 3

In Chapter 3 we discuss how the macro and micro environments impact marketing. Please write a brief journal entry as to how you have seen the impact of the macro environment on a product and how you have seen the impact of the micro environment on a product. Be specific. I will attach the chapter […]

discussion

Read Chapters 10 and 11 of “Hey, Whipple” and post your comments in the Discussion.  We’re all reading the chapter so your comments should be a critique and personal analysis, not a synopsis. Bring something new to the discussion – your own insights, opinions, and viewpoints.

Marketing 1

Using the notes, please answer the following questions in adequate detail.Watch grammar and spelling. Be sure to use terms from the notes provided.Please organize and answer questions separately. Do not type the questions as it will take up the word count. Just label with corresponding numbers. No reference needed as the answers should come directly […]

8 traits

Look at the list of 8 brand personas on page 186. Now pick a real business and check out their social media presence. Create a list of the 8 traits with examples to what the company is doing on social media. You can link to it or embed pictures or videos. You may have to […]

Social Media Fails

Google “Social Media Fails” then give yourself an hour to laugh, be shocked, and get mad at all the stupid that exists in our world. 😉 Now read this blog about the restaurant Applebees and what NOT to do in the social media world: https://rlstollar.wordpress.com/2013/02/02/applebees-overnight-social-media-meltdown-a-photo-essay/ Go out and find your own example of a business […]

Donor Relations Packet

Students will create written content for a [real or fictional] proposed fundraising eventpre-event communication/mailings/development information, marketing, day-of sample letters, emails, thank-yous, save-the-dates, event scripts for asks, etc. This assignment should total approximately 4 pages (or 1000 words) of content. Please section your assignment into the headings below labeled:1.    Event overview: quick overview and explanation of […]

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