the task is to talk about a media company (AT&T) First describe the history of the company, how it started; then talk about its business model (talk about paid partnerships, advertisements, business acquisitions, which companies they own, maybe talk about whether they are relying a lot on paid content)then talk about whether the company considers […]
Archive for the ‘Marketing’ Category
Any topic (writer’s choice)
Please develop an idea for a radio program offering project (radio news feature, mini-series, or segment)that targets the San Jose-San Francisco-Oakland U.S. combined metropolitan region (CMA) that has alarger population of residents from MENA (Middle East and North Africa), i.e. a target market. For thiscase study, you will develop a proposed radio news feature, mini-series, […]
Examining image repair strategies used by those accused in the #MeToo Movement
An introduction and literature review examining the image repair strategies (using the image repair theory) used by those accused in the #MeToo Movements. Also, incorporating the use of social media as a dissemination platform and how that impacts the public reaction. I have included an annotated bibliography as well as the instructions
Marketing 10
Q1 – Review the website of FCB/Six https://fcbsix.com/. There are AdAge Data/Analytics Agency of the Year and one of the most decorated agency in Canada. They punctuate the penultimate class of the semester with their mix of creativity and data. Under their work look at their Pflag and Go Back to Africa campaigns. What were […]
Any topic (writer’s choice)
In this unit, we discussed the concept of market segmentation, which is defined as product positioning that subdivides the market to target specific customers. Identify a product that you have seen with either effective or ineffective market segmentation. Explain what makes the market segmentation effective or ineffective.Your journal entry must be at least 200 words. […]
Examining image repair strategies used by those accused in the #MeToo Movement
An introduction and literature review examining the image repair strategies (using the image repair theory) used by those accused in the #MeToo Movements. Also, incorporating the use of social media as a dissemination platform and how that impacts the public reaction. I have included an annotated bibliography.
Experimental Design
Instructions: Think of a public relations situation that involves either a problem you wish to resolve or an opportunity you wish to use to your advantage. Suppose you have decided that you can best achieve your goal through some means of communication. 1. In a sentence or two, describe the PR situation. 2. Describe the […]
Any topic (writer’s choice)
This is a group work paper, and my part is ” Customer relationship management ” The research brand is H&M. Please read the materials that I gave to you, and use the skills in the powerpoints to write about H&M’s customer relationship management. You can use other references whether from website or other essays.
Current Events
*First, make sure you properly cite the article you are submitting. [See “Supplement to Syllabus” for proper citation format.] After you cite the article, do the following, using appropriate section titles for each of the following numbered sections: (1) Concepts: At the beginning of your discussion, LIST the concepts or topics that you will be […]
Creating Humane Society Parvo Info to dog owners
Sketch a brief outline of a social media strategy to spread the news of the Parvo outbreak. Start by answering these questions. Who do you target? How do you target them? How do you find them? What is your message strategy? Is there a theme? What kind of schedule would you follow? And why. (let’s […]