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Archive for the ‘Marketing’ Category

Test

This test consists of 5 essay type critical analysis questions. Graduate level analysis of each question is expected. Research is required and a minimum of three references for A level work. A one page analysis for each question is expected. Each question has a value of 20 points for a total of 100 points for […]

case analysis

we will work with the data in the case to write a memo in which you address the following questions:1.    What themes do you find in the data that help you understand what this brand means to consumers?2.    Based on your analysis of the data, how would you evaluate the health of the Nestle Crunch […]

focus group reflection

1. Use this opportunity to reflect back on the focus group method itself and how it functioned. What worked well, what could be improved? 2. What would you do differently? What were the key lessons learned for you? What skills would you want to develop/prepare for if you were to implement and moderate a future […]

Any topic (writer’s choice)

Assessment 3: Learning reflection overviewWord limit: 2,000 words (+/- 10%)Weighting: 35% The aim of this assessment task is to develop your critical thinking skills and to use these toreflect upon your own learning of marketing theory throughout this course. You are required to write a reflection on your learning and how your views of marketing […]

Sentiment Analysis

Check out the website  https://www.social-searcher.com/social-mention/ .  At lot of interesting information can be found there, especially for Sentiment Analysis. SA is an emerging research tool for following how a brand is perceived by the public. But this system isn’t perfect. On that website, search for a brand or business (or even a person). After the […]

Social Media Project

Attached paper is a student wrote for an Honors Project on the concept of Big Data and how it can be used to compare sales of iPhones and Samsung phones (it actually took 1st Place in the Honors Competition). Read the paper and then go to Google Trends and do your own comparison between two […]

ability to apply marketing research concepts, theories and principles for the three topics listed below: I. Research Process II. Research Design III. Measurement/Questionnaire Design

ability to apply marketing research concepts, theories and principles for the three topics listed below: I.  Research ProcessII.  Research DesignIII.  Measurement/Questionnaire DesignShort answer questions will assess: i) knowledge of research concepts, theory and principles; ii) ability to make decisions about research methods and defend trade-offs implied by these decisions; and 3) ability to link insights […]

Memo

1.  Please describe  (in a  few sentences)  a  topic area  of interest  related  to  social  networks  that  you  are considering or would consider for a final project proposal.2.  What  are some  examples  of research questions that  you  could  draw  from this  topic?Hint:thinkabout variation in some outcome, like total points scored in a soccer game, or […]

Muckraking/Alternative-Independent Media Mini Paper

Choose a contemporary independent-alternative media muckraker. Then, using the course materials, lectures and outside readings, you will research your chosen subject, their efforts and challenges, and write a 3 to 4-page paper in the APA style (including a title page, in-text citations and references) Submit to canvas by Friday, October 23 at 11:59 PM EST. […]

See Below

What kinds of things have you learned through the process of classical conditioning, operation conditioning, and observational learning? How did you learn them? Be sure to include examples. Instructions: Your answers to the questions should be 4 -5 pages (total not each), be in APA format, use outside research and represent overall college level work. […]

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